I think a lot of times, sites offer a lot of ways to access material and interact with their organization (Twitter, FB, etc.), but they don’t always follow through by actually working in those media. So their accounts just kind of sit there gathering dust or (worse, maybe) become the personal outlet for staff socializing. I’d be interested to hear how you manage daily workflows for multiple social networks along with maintaining the main QI site (and other work).
I’m also really excited to hear about your use of analytics on social networks. I’m hoping to get a session together to talk about data mining in social networks (as it relates to long term preservation, future history making, etc.) and think this might be a good place to start (that is, existing audiences within our existing networks) before moving on to the vast mountains of data elsewhere.
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